Agency Profile
fischerAppelt AG, founded in Hamburg in 1986, is Germany's leading group of agencies for integrated communication. Recently fischerAppelt established a new agency profile called “fischerAppelt Federation of Ideas”. It is a confederation of independent and specialized agencies of all communication disciplines: PR (fischerAppelt, relations, fischerAppelt, ziegler), design (LIGALUX), advertising (fischerAppelt, furore), TV and motion pictures (fischerAppelt, tv media) and management consulting (fischerAppelt, profiling).

Each agency stands for excellence in their area of expertise. Together they form a well-rehearsed team that develops and implements great integrated ideas. The new profile satisfies the increasing market demand for ever more specialized communication campaigns on the one hand and ever more integrated services on the other.

The company maintains offices in Hamburg, Berlin, Frankfurt, Munich and Stuttgart and has about 250 employees. fischerAppelt,relations is a member of the Gesellschaft Public Relations Agenturen (GPRA). In 2009 the fischerAppelt AG achieved a total income of 25,75 million euros and ranks among the Top 5 of Germany’s PR- and independent Advertising-Agencies. For the second time the Holmes Report rated fischerAppelt the "Best Place to Work" in Continental Europe in 2008.

Sampling of Clients/ Expertise

• Arbeitgeberverband Pflege
• AutoScout24
• Airbus
• BASF
• Beiersdorf
• Berlin Partner GmbH
• Bombardier
• Bundesknappschaft (Federal Pension Fund)
• Canon
• CosmosDirekt
• Daimler
• Deutsche Telekom
• Easy jet
• Expedia.de
• Federal German Employment Agency (BA)
• Federal German Ministry of Finance
• Federal German Ministry of Food, Agriculture and Consumer Protection
• Federation of German Industries (BDI)
• Felix Burda Stiftung
• Fidelity Investments
• GlaxoSmithKline
• Görtz
• Greenpeace
• Gillette Group Germany / Braun / Duracell
• GlaxoSmithKline
• LEGO GmbH
• MSD
• Microsoft
• Navigon
• NetJets
• Novartis
• Ocean Spray
• Olympus
• Roche Diagnostics
• Sennheiser
• Solar Millenium AG
• Solar Promotion GmbH
• Tourismus Marketing Gesellschaft Sachsen
• Walt Disney International Television (Disney Channel)

Areas of Expertise/Competence

• Corporate Communication
• Brand Communication
• Public Affairs
• Health Care
• Technology and CE Brands
• Kids & Youth
• Crisis Communication
• Financial Communication
• Corporate TV/IPTV

Awards and Distinctions (selection)

• "Best Place to Work" in Continental Europe in 2008 according to The Holmes Report
• voted agency with the most professional press work in 2008 by German business journalists
• winner of the German PR-Award 2008 for Public Affairs & Lobbying
• winner of the Golden Social Effie 2008