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Who we are
Qualified professionals who offer strategic communication services
for companies within different industries.
Ethics, focus, pro-activeness and strategic vision are the underpinnings of all our
communication services and these are employed in tune with a client’s
priorities and objectives. We offer different alternatives to servicing
clients: our team provides in-house or external services.
Imagem Corporativa is located in São Paulo state, the most important
Brazilian economic region responsible for approximately 1/3 of Brazil's GNP.
The agency has 32 professionals. They are involved with global clients, such as AES,
BASF and Volvo, and some of the most competitive Brazilian brands such as
Itaú Bank, Brazil's second largest bank, Klabin, a leading national pulp and
paper company, and Bertin Group, a leading Brazilian agribusiness.
Imagem Corporativa occupies a consistent position among the top independent PR agencies in
Brazil
Services provided:
Strategic Consulting and Reputation Management
Focused on top executives, it’s goal is to develop communications
strategies and programs which reinforce image and reputation and which
are consistent with the positioning and/or repositioning of our client in a
competitive and global environment, including during a M&A.
Media Relations
Newspapers, magazines, radio, television networks, news agencies and
the Internet impact business organizations. Being prepared to interact with
opinion makers in this complex context is vital for any company. We provide
clients consistent support in this complex environment.
Corporate Public Relations
Business involves an unlimited number of relationships - with
stakeholders, journalists, clients, suppliers, business partners, regulatory
gencies and authorities. Imagem
Corporativa helps develop and manage these relationships in a
productive manner.
Image Auditing
Companies build their strategies based on premises and variables
that, if not verified and updated, could generate risks. Image auditing
effectively measures public interest in a company throughout the different
aspects of its market activity.
Issues and Crisis Management
A crisis, such as legal disputes and recalls, can occur at any time. They can
damage a client's image and reputation. We prepare our clients to prevent
and/or manage crises situations, monitor potential risks and to prepare
mitigating strategies. Our agency has a special team focused on dealing with
sensitive business scenarios.
Social Responsibility and relations with the Community
A healthy and productive relationship with the community is a
fundamental attribute for fostering positive public visibility.
Imagem Corporativa considers such efforts part of strategic communication activities.
Media/Communication Training
Our tailor made training programs can focus on media,
internal communication, M&A situations, crisis or leadership.
Imagem Corporativa is one of Brazil's leading executive training firms.
Digital Monitoring/Solutions on Web Platforms
The internet, an ever present media, is a variable that can influence complex
relationships between companies and their different publics.
Imagem Corporativa offers blogs, web sites, hot sites and virtual
community monitoring relating to a clients direct interests. We also develop
and manage web platform solutions according to the client's needs.
Some of our Clients:
Projects previously developed for:
Areas of Expertise/Competence:
- Corporate Communication
- Event management and marketing
- Issue/Crisis Management
- Marketing Communication/ Public Relations
- Media Relations
- Media Training
- PR program measurement
- Strategic Planning
- Internal Communications
- Cyber PR