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Crenshaw Communications: Six Ways PR Can Go Beyond Awareness

Jesse Singal’s “Awareness is Overrated” piece in New York magazine struck a nerve with me as a PR professional, as I’m sure it did with others. After all, “Raise awareness for XX brand” is often the first objective in a typical public relations proposal. And for a client who suffers from lack of visibility, awareness... Read moreThe post Six Ways PR Can Go Beyond Awareness appeared first on Crenshaw Communications.... more »


Posted July 28th 2014 6:15 pm

Wellcom: Formation Culture du partage Giftwork® : Ajuster sa posture managériale pour renforcer la confiance au sein des équipes avec l’Institut Great Place to Work®

Prochaine session de formation inter-entreprises les 22 et 23 septembre 2014   L’Institut Great Place to Work®, cabinet de conseil en management et ressources humaines, aide les entreprises depuis plus de 20 ans, à devenir durablement des organisations où il fait bon travailler et à concilier performance économique et performance sociale. Dans ce cadre, l’Institut... more »


Posted July 28th 2014 9:27 am

Mostra: ICF Mostra and PROI ? celebrating in style

May. Hong Kong. ICF Mostra attends the 44th Annual Global Summit of PROI Worldwide, the largest global partnership of independent integrated communications agencies that, according to the latest publication of the Holmes World Report, is leading the way in... more »


Posted July 25th 2014 11:32 am

int/ext Communications AG: Ferring Pharmaceuticals’ Communications Network experiences intensive media training

Ferring Pharmaceuticals’ Communications Network experiences intensive media... more »


Posted July 15th 2014 6:00 pm

Jackson Spalding: Whitney Ott Named Jackson Spalding’s Newest Partner

Date:  Tue, 2014-07-15 Summary:  Whitney Ott, key team member for 11 years at Jackson Spalding has recently been named an owner and partner of the firm. ATLANTA (July 15, 2014) – Jackson Spalding has named Whitney Ott the seventh member of its ownership group, citing her expertise, dedication and leadership throughout more than a decade with the firm.     “We could not be more excited to welcome Whitney as an owner,” said Jackson Spalding Co-Founder Bo Spalding. Image:  read... more »


Posted July 3rd 2014 2:37 pm

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