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"For our international campaign "be Berlin", fischerAppelt, relations, PROI's Partner in Germany and their international PROI partners supported us in event planning and media relations to position the City of Berlin around the globe. fischerAppelt coordinated local outreach with its PROI partners in various markets including New York, Istanbul, Shanghai, Copenhagen and Brussels. With their valuable insights into the local media landscapes and cultures, the campaign gained a lot of positive coverage and Berlin Days has become a successful event that will continue."

Christoph Lang
Head of Corporate Communication
Berlin Partner GmbH