Agency Profile
Informedia Communications AB is a full service Public Relations Agency based in Stockholm,
Sweden with the Nordic market as our target. The firm was founded in 1994 and currently
has a team of ten full-time employees. We also have an extensive network of freelance
journalists and translators, as well as specialists in various PR and technical fields.
Our prime focus is media relations and strategic communications. It is important for us
that PR tools are included as an integral part of a comprehensive plan for the
companys total market communication.
We aim to work as a strategic partner with our clients. During the first meetings with
the client we formulate the goal for the PR action. Our prime focus is the inclusion of
Public Relations activities as an integral part of total market communication. A
well-defined working platform is then drafted, which is the base for the PR plan. The PR
work is implemented according to a fixed time schedule, in close co-operation with the
client. Follow-up activities are conducted at given intervals.
Informedia specialises in the following PR areas:
Strategic Communication
Media relations
Investor relations
Communications training
Marketing communication
Technical communication
Lobbying
News Inpress (International press campaigns)
Through our service, News Inpress, we enable our clients to distribute news
about their products to the international trade press. We manage campaigns "from
start to finish" or handle certain selected parts of the campaign.
Informedia has built up its own database covering the international trade and daily
press, from which we can select magazines appropriate magazines for our clients´ product
news. Our database is focused on the press in Europe, but we have access to information on
magazines throughout the world.