STUDIES

International Business Media Coverage Survey (IBCS)

Since 1996, PROI has carried out its International Business Media Coverage Survey. During two months of each year, articles reporting on foreign companies in the major business daily newspapers in various countries have been monitored. The information gathered has been processed to show:

• which industry sectors have the most international coverage,
• which countries of origin have the most international coverage of their companies,
• which topics of information gain the most international attention.

You may download the IBCS' results for:

Year 1999:

• The Fourth Edition of the PROI International Business Coverage Survey (IBCS)

Global Results - English Version

Coverage on foreign companies in the major daily newspapers of Belgium, Canada, Denmark, France, Germany, Japan, United Kingdom and the USA

1999 Research Summary
Tables & Graphics

Year 1998:

• The Third Edition of the PROI International Business Coverage Survey (IBCS)

Global Results - English Version

global 98.doc
Tables
Graphics

Year 1997:

• The Second Edition of the PROI International Business Coverage Survey (IBCS)

Global results
(global1.pdf - global2.pdf)

Results for Belgium
Coverage on foreign companies in the major daily newspapers of Belgium
(belgium1.pdf - belgium2.pdf)

Results for Canada
Coverage on foreign companies in the major daily newspapers of Canada
(canada1.pdf - canada2.pdf)

Results for Denmark
Coverage on foreign companies in the major daily newspapers of Denmark
(denmark1.pdf - denmark2.pdf)

Results for France
Coverage on foreign companies in the major daily newspapers of France
(france1.pdf - france2.pdf)

Results for Germany
Coverage on foreign companies in the major daily newspapers of Germany
(germany1.pdf - germany2.pdf)

Results for Japan
Coverage on foreign companies in the major daily newspapers of Japan
(japan1.pdf - japan2.pdf)

Results for United Kingdom
Coverage on foreign companies in the major daily newspapers of U.K.
(uk1.pdf - uk2.pdf)

Results for USA
Coverage on foreign companies in the major daily newspapers of U.S.A.
(usa1.pdf - usa2.pdf)

Year 1996:

• The First Edition of the PROI International Business Coverage Survey (IBCS)

Results for America:
1) Compared visibility in American press of foreign companies by industry and country sectors.
(america1.pdf)
2) Visibility rates of American-based companies.
(america2.pdf)

Results for Belgium:
1) Compared visibility in Belgian press of foreign companies by industry and country sectors.
(belgium1.pdf)
2) Visibility rates of Belgian-based companies.
(belgium2.pdf)

Results for Denmark:
1) Compared visibility in Danish press of foreign companies by industry and country sectors.
(denmark.pdf)
2) Visibility rates of Danish-based companies.
(denmark2a.pdf)

Results for France:
1) Compared visibility in France press of foreign companies by industry and country sectors.
(france1.pdf)
2) Visibility rates of France-based companies.
(france2.pdf)

Results for United Kingdom:
1) Compared visibility in English press of foreign companies by industry and country sectors.
(uk1.pdf)
2) Visibility rates of England-based companies.
(uk2.pdf)

Results for USA:
1) Compared visibility in USA press of foreign companies by industry and country sectors.
(usa1.pdf)
2) Visibility rates of USA-based companies.
(usa2.pdf)