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RF|Binder


Amy Binder, CEO
Amy Binder
CEO

CONTACT INFORMATION

www.rfbinder.com
amy.binder@rfbinder.com
New York, United States
950 Third Avenue
8th Floor
New York, NY 10022
United States
Country Code: 1
(T) 212-994-7600
(F) 212-994-7596
Trenton, United States
35 Clark Street
Suite 101
Trenton, New Jersey 08611
United States

CONTACT(S)

Amy Binder, CEO
New York, NY 10022
United States
(T) 212-994-7501
(F) 212-994-7596
(E) amy.binder@rfbinder.com
Rebecca Binder, President
New York, NY 10022
United States
(T) 212-994-7525
(E) Rebecca.binder@rfbinder.com

Agency Profile

RF|Binder is a fully integrated communications agency and consultancy that aligns communications and business strategy to achieve compelling results. Powered by the firm’s proprietary Clarity Lens™ framework, RF|Binder zeros in on exactly what matters most to each client’s business and brand, enabling the firm to develop and deploy targeted communications strategies, programs and initiatives that directly advance clients’ business objectives and drive organizational success.

The RF|Binder team has deep expertise across a range of consumer, B2B, corporate, nonprofit and government sectors, delivering strategy and planning, strategic communications and integrated marketing services that are unbound by method, medium or channel.

RF|Binder is an independent and certified Woman-Owned Business headquartered in New York City, with team members on the ground across the United States. RF|Binder’s client work across industry sectors is consistently recognized, and the firm has been named to PRNEWS’ Agency Elite Top 100, PR Daily’s Top Agencies Awards, and Crain’s New York’s Best Places to Work. For more information about RF|Binder, visit www.rfbinder.com. 

AREAS OF EXPERTISE

  • Professional Services
  • Environmental Communications
  • Investor and Financial Relations
  • Not for Profits
  • Food, Beverage & Spirits
  • Consumer Products
  • Agriculture
  • Retail
  • Fashion/Lifestyle
  • Logistics
  • Real Estate
  • Change Management
  • Content, Social + Digital
  • Corporate Affairs
  • Cultural
  • Infant Products
  • Natural Resources
  • Property
  • Reputation Management
  • Research
  • Sponsorship
  • B2B
  • Education & Edtech
  • Energy
  • ESG & Purpose
  • Health & Wellness
  • Lifestyle
  • QSR
  • Restaurants
  • Startups

SERVICES

  • Advertising
  • Change Management/Consulting
  • Corporate Reputation
  • Creative/Branding
  • Crisis & Issues Management
  • Digital Production
  • Employee Communications
  • Experiential/Trade Shows
  • Influencer relations
  • Media Relations
  • Research/Analytics
  • Social Media/Community Management
  • Campaign Strategy
  • Content Creation
  • Corporate Social Responsibility
  • Digital Platform Strategy
  • Digital, web and interactive
  • Executive Positioning
  • Experiental and event marketing
  • Financial and Investor Relations
  • Media Monitoring and Analysis
  • Narrative Development
  • Paid Media and Digital Marketing
  • Reputation Management & Measurement
  • Sponsorship Management
  • Stakeholder Engagement and Relations
  • Strategic Counsel
  • Strategic Positioning
  • Thought Leadership

MANAGEMENT TEAM

Amy Binder, Founder and CEO

Rebecca Binder, President, Strategic Initiatives, Board Member

Atalanta Rafferty, Co-Founder, Senior Executive Managing Director

Steve Weinberg, Vice Chair, Board Member

Jason Buerkle, CFO, Board Member

David Weinstock, Chief Creative Officer

Armel Leslie, Executive Managing Director

Bill McBride, Executive Managing Director

Ted Deutsch, Executive Managing Director

Will Maroni, Senior Managing Director, Research and Insights

Kevin Duggan, Managing Director, Paid and Digital

SELECTION OF CLIENTS

  • ACT Commodities
  • Ahold Delhaize
  • Blockchain Coinvestors
  • Boxed Water is Better
  • Cargill
  • CJ Foods
  • Clink Different
  • Corbion
  • Eastman Naia
  • Euclid Transactional
  • First American Financial Corp.
  • Fisher Investments
  • Freepoint Commodities
  • Goodwin
  • Impax Asset Management
  • Lumen Learning
  • MarketAxess
  • Natixis
  • Natixis Center for Insights
  • Oakberry
  • Ocean Spray
  • Paris Baguette
  • Peachtree Group
  • Pladis Global
  • Qatar Foundation
  • QXO
  • Relm Insurance
  • Ridgeline
  • Spirit Halloween
  • TGI Fridays
  • The Jerome A. Chazen Institute for Global Business at Columbia Business School
  • Treasury Americas
  • USSA International
  • Vestwell
  • Welspun
  • Wines of Germany USA
  • Women Execs on Boards

Awards of Distinction

RF|Binder is an award-winning firm with unrivaled talent, a deep commitment to client service, and a continual focus on evolving as the industry shifts. As a result of our strategic, creative and innovative approach, over the last five years, we have won over 50 awards and honorable mentions. Some recent awards include:

  • Inc. Power Partners
  • PRNEWS Agency Elite Top 100
  • PRDaily Top Agencies Awards
  • PRNEWS Agency Elite Awards - Agency Team of the Year
  • CSR Agency A-List
  • Bulldog PR Awards - Best in Media Relations
  • Bulldog PR Awards - Best Use of Influencers 
  • Bulldog PR Awards - Best Use of Social Media 
  • Bulldog PR Awards - Best Integration of Traditional and New Media
  • Crain’s Best Places to Work NYC 
  • Quartz Best Companies for Remote Workers
  • PRNEWS' People of the Year in the Agency CEOs category (Amy Binder) 
  • PRWeek Women of Distinction, previously PRWeek Hall of Femme (Amy Binder)
  • Ragan/PR Daily Top Women in Communications (Amy Binder)
  • PRNEWS Top Women Awards (Amy Binder)
  • PRWeek 40 Under 40 (Rebecca Binder)
  • PRNEWS Top Women Awards (Rebecca Binder)
  • Ragan/PR Daily Top Women in Communications (Rebecca Binder)
  • PRNEWS Top Women Awards (Atalanta Rafferty)
  • Ragan/PR Daily Top Women in Communications (Atalanta Rafferty)

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