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IDEA LAB


CONTACT INFORMATION

idealab.mk/
info@idealab.mk
Skopje, North Macedonia
Str. Internacionalni Brigadi 13/1-11
Skopje
North Macedonia
Country Code: +389
(T) 2 5119779

CONTACT(S)

Dimitar Atanasovski, Managing Director
Skopje
North Macedonia
(T) 2 5119779
(E) dimitar@idealab.mk
Ema Ancevska, Owner & Team Director
Skopje
North Macedonia
(T) 2 5119779
(E) ema@idealab.mk
Ljupka Andonovska, Creative Director
Skopje
North Macedonia
(T) 2 5119779
(E) andonovska@idealab.mk

Agency Profile

IDEA LAB is a PR and marketing agency based in Skopje.
Founded in 2013 by two co-owners, IDEA LAB has developed a wide network of a client portfolio and positive references.
Our vision is very simple – there is nothing that cannot be done.
We stand for creativity, innovative solutions and modern mindset that is already recognizable on the local and regional market as well.
We strive for growth and therefore succeed in attracting new clients with our creative and unique approach.
We dream big, but at the same time we are also aware of the fact that success is not created by success alone. The obligation to improve and learn from the global PR and marketing trends, is what moves us forward.
We believe that success can be measured only by the level of fulfilling the development goals and by the clients’ smiles after completing a certain campaign.
Our team is simply always available to bring light to every brand with transformative ideas.

 

AREAS OF EXPERTISE

  • Agriculture
  • Automotive
  • Consumer Products
  • Content, Social + Digital
  • Corporate Affairs
  • Cultural
  • Entertainment
  • Environmental Communications
  • Fashion/Lifestyle
  • Food, Beverage & Spirits
  • Healthcare-Pharmaceuticals
  • Infant Products
  • Not for Profits
  • Professional Services
  • Public Affairs
  • Reputation Management
  • Research
  • Retail
  • Sponsorship
  • Sports Marketing
  • Technology

SELECTION OF CLIENTS

  • Adidas
  • Barner
  • BMW
  • British American Tobacco (VUSE)
  • Capitol Mall
  • Cashback World (Lyconet)
  • City of Skopje
  • City of Vevchani
  • Council of Europe
  • Dalma Corporation
  • Embassy of South Korea in Republic of Bulgaria
  • Embassy of Switzerland in Skopje
  • Employment Agency of Macedonia
  • Football Federation of Macedonia
  • Julius Meinl
  • KINENOVA International Film Festival
  • La Strada
  • Livsane
  • Marcus Ginyard
  • Matica Publishing House
  • Microsoft
  • Mikrosam
  • Ministry of Agriculture, Forestry and Water Management
  • Ministry of Labor and Social Policy
  • Neptun Macedonia
  • Nescafé
  • Nike
  • NLB Bank AD Skopje
  • Phoenix Pharma
  • Point Retail Park
  • Ramstore Mall
  • Ramstore Markets
  • Samsung
  • SHELL Lubricants (Orbico)
  • Skopje City Mall
  • Skopje Fair / ERA Group
  • Skopje Zoo
  • SOS Children's Village
  • Sport Vision
  • State Election Committee
  • State Lottery of Macedonia
  • Toyota
  • UEFA
  • UN Women
  • UNDP
  • UNFPA
  • Visa
  • Wizz Air Skopje Marathon

Awards of Distinction

  1. AGENCY LEVEL
    • SUPERBRANDS (Dec. 22, 2016)
      • IDEA LAB was awarded a Superbrands Partner for 2015/2016 for Macedonian region
  2. CAMPAIGNS' RECOGNITION (NATIONAL AND AGENCY LEVEL)
    • BEAM FESTIVAL 2023 - first edition of a festival awarding the best in the event industry
      • Three nominations:
        1. Nomination in the category for a Best event for promotion of a new product
          • 'This is forwardism' VIP event and campaign - implemented by IDEA LAB (client: BMW Macedonia; December 17, 2022, Skopje)
        2. Nomination in the category for Best corporate event
          • Crazy Summer Festival - implemented by IDEA LAB (client: Crazylabs; June 2022, City Park Skopje)
        3. Nomination in the category for Best festival/manifestation
          • Pivolend 2022 / Beerland 2022 - implemented by IDEA LAB (September 2022, Main Square Pela, Skopje)

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